Be easy to find
A useful Luton business profile makes it easy to see what you offer, where you work and how to contact you. Keep your own website, an eligible Google Business Profile and relevant local directory entries consistent, so customers can recognise the same business and find current contact details.
Add a free listing to LutonDirectory.uk
A Standard listing here is free. You get your own page with a description, the services you offer, your area, website link and contact details. Every listing is reviewed by our team before it goes live, and you can request a secure link to update it later without creating an account.
Pick the part of Luton where you are based, or tick the district-wide option if you cover the whole town, so you appear in the right local searches.
Set up your Google Business Profile
Eligible businesses that meet customers face to face can create a free Google Business Profile for Search and Maps; service-area businesses can hide a home address. Verify your profile, choose accurate categories, add real photos and keep your hours current - and use exactly the same name, address and phone number as on your other listings.
Town centre businesses: Luton BID
If you trade in the town centre, Luton Business Improvement District works to promote and represent businesses in the area, with events, marketing and safety projects funded by a levy on eligible premises. Get in touch to find out how it can feature your business.
Network with Bedfordshire Chamber
Bedfordshire Chamber of Commerce runs networking events, training and member promotion for businesses across the county, with packages for sole traders upwards. Check current membership rates on its website.
Stand out with Featured
Standard listings stay free. If you want extra visibility, the optional Featured upgrade places your business higher in results and on the home page. Write a clear description that answers what customers ask most, keep your details current, and add our website badge to link your site back to your listing.
Spotted something out of date? Let us know.